Unit plan

Unit plan
Subunit
Content analysis
Objectives and specification
Learning outcomes
Evaluation
Introduction of internal trade
Terms:  bilateral trade, shrunk, external trade, wholesaler, retailer.
Concepts:
Wholesaler, Retailer.
Definition:  when goods and services are purchased or sold within a nation or a boundary.
Generalisation;
It is a link between the producer and the consumer.
The trade takes place within one country.
Objective
Knowledge: The Pupil acquired the knowledge of the internal trade.
Understanding: The Pupil develops and understanding about the types of internal trade.
Application:  The Pupil applies his or her knowledge and understanding in a new and unfamiliar situation.
Specification
Knowledge:  The Pupil recalls the meaning of internal trade.
Understanding:  The Pupil explains the types of internal trade.
Application:  The Pupils give the few examples of the internal trade.
Illustration come lecture
What do you mean by internal trade?
What are the types of internal trade?
Wholesaler
Definition:  According to Philip Kotter,  “Wholesaling and include all activities,Involved in selling goods or services to those who buy for resale or for business use.”
Generalization:  It is a link between the manufacturer and retailer.
It  provide storage facility for the goods.
It offer financial help to manufacturer.
Objectives
Knowledge: The Pupil acquires the knowledge of wholesaler.
Understanding:  The  Pupil develops an understanding of   features and services of wholesaler.
Application:  The Pupil apply his or her knowledge and understanding in new and unfamiliar situation.
Specification
Knowledge:  The  Pupil recognize the meaning of wholesaler.
Understanding:  The Pupil explain the features and services of the wholesaler.
Application: The Pupil find the relation of the wholesaler with a consumer.
Discussion method
What do you mean by wholesaler?
What are the features of the wholesaler?
What are the services of wholesaler?
Retail trade
Terms:  lumps, ltinerant  retailer, hawkers, peddlers.
Concepts: ltinerant retailer, fixed shop retailers, departmental stores, Supermarket shop, Chain store, One price shop.
Definition:
Retail trader includes all activity directly related to the sales of goods and services to the ultimate consumer for personal and non-business use.
Generalisation:
He act as an interpreter to the wholesaler and manufacturer regarding consumer requirement and reaction.
He/she operative local markets near the residential area.
Ltinerant retailers are the Movers shops which change there every time.
Fixed shop or fixed at a place.
Objectives
Knowledge:  The Pupil acquires the knowledge of the concept of retail trade.
Understanding:  The Pupil develops and understanding of features, services, and types of retail trade.
Application:  The Pupil applies his or her knowledge and understanding in new and unfamiliar situation.
Specification
Knowledge:  The Pupil recalls the concept of retail trader.
Understanding: The Pupil explain the features, services and then and types of retail trader.
Application: The Pupil gives examples of different retailer shops.
Group discussion method
What is a retail trade?
What are the features of retail trade?
What are the services of retail trade?
What are the types of retail trade?





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